Dematerialize: Changing the Ways We Relate to Product & Ownership

Apr 13, 2009

There is a large and fast-moving shift occurring within the landscape of tools & technology. Increasingly, products are dematerializing and being re-engineered as services. This shift is being driven in part by rising production costs and an increasing awareness of the very real environmental impacts of producing durable goods and managing their end-of-life downstreaming into landfills. It is also a response to the rapid digitization of culture pushing many consumables into less tangible dat

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