Burning Down Business-as-usual

Jul 17, 2009

Commerce is a natural part of human life but over time it has become increasingly unnatural. As commerce advanced, it was determined that being human was a detriment to business. Business-as-usual became the isolation of an enterprise from its very foundation and lifeblood, its workers and customers. Humans became demographics to be talked at , not with . Business forgot that markets are conversations between humans. Worker and customers, be passive and don’t you dare talk back Mass

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